Our mission is to help people take back their online reputation.

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In today’s age of cyber-bullying, revenge porn, hate sites and inadequate online privacy laws, everyone needs the power to protect and improve their reputation on the web.
  • We believe something negative online can happen to anyone, and shouldn’t define you or prevent you from moving forward with your life.
  • We believe you shouldn’t lose opportunities just because other people are better at promoting themselves online.

The career landscape has changed: the way you look online now directly impacts your ability to get hired.

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1. You will get screened online at every stage of your career.

  • Half of college admissions look up applicants online
  • 75% of hiring managers screen candidates online, with 70% doing advanced social media screening using technology
  • 65% of potential clients look up freelancers before hiring them
  • 85% of businesspeople look up the CEO before working with a company
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2.Negative items can appear online at any time and ruin your career, so you need to stay on top of your presence.

  • Half of employers have turned down a hire because of something negative they found online
  • Half of consumers have not done business with a company or freelancer because of something negative they found
  • Many people don't even realize they have a negative, or they don’t realize something they posted will be taken out of context
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3. People who look great online win more opportunities, but only the best self-promoters know how to do it right.

  • 56% of employers won't even interview you if don’t have a strong online presence
  • Over half of consumers have chosen to do business with a freelancer or company because of a strong online presence.
  • The average person switches jobs every 2-3 years, and 40% of the workforce will be freelancing by 2020. So having a strong personal brand is more important than ever before.

How do we help? Our software and services help you clean up, protect and improve your online reputation.

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Our online software helps you diagnose and improve your online reputation.

Your Reputation Score compares your online presence with a known database of red flags and positive factors that employers use to screen you, then walks you through improving your score.

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Our award-winning managed services help individuals improve their online reputation.

Learn about our individual services:

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Our world-class team and technology provide innovative solutions for businesses.

Learn about our business services:

We’ve led the industry for nearly a decade, pioneering the world’s first Reputation Report and setting the bar for managed services.

  • powerful technology

    Our proprietary ReputationEngine technology makes our Managed Services far more effective than competitors.

  • world-class team

    We’ve brought together the best SEO, content marketing, branding and online reputation professionals in the industry.

  • #1 RANKING

    Our awards include “Best Individual Online Reputation Management company by Business News Daily.

We started BrandYourself out of personal necessity. When employers Googled our co-founder Pete, they found...

  • CRIMINALS
  • instead of the Real Pete Kistler not a criminal

We realized there was no reliable solution to help people with their online reputation. And the rest is history.

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    reputation blog
    2008
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    reputation software
    2012
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    in-house services
    2013
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    1/2 million customers
    2014
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    75 employees, 2 offices
    2017
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    Inc. Magazine
    “35 Under 35”
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    Honored by
    the White House
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    Offered $2 Million
    on ABC’s Shark Tank
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    Entrepreneur Magazine
    “Best place to work”
See More Press
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So what’s your score?

Discover the risk factors that could be hurting your earning potential, and the positive factors that are helping.