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Personal Brand Interview: Life Coach and blogger Jenny Blake
Jenny has worked at Google for four and half years, and is currently a Career Development Program Manager and coach. She also blogs at LifeAfterCollege.org, where she provides simple, practical tips about life, work, money, happiness and personal growth. Jenny’s goal is to help people focus on the BIG picture of their lives…not just the details.
A Behind the Scenes Look at Personal Brand Building
As you have been working hard to brand yourself, you’ve likely done some research into the art of brand-building. In my daytime job, as co-owner of the marketing firm Maple Creative, I spend quite a bit of time building brands for companies, products, places and organizations. I thought it might be fun and helpful to take you behind the scenes of how it’s done in our shop.
Personal Brand Interview: Career-transition Expert Billie Sucher
Do a job because it’s right for you, not because someone else ‘picked’ it for you. Each job you hold is a stepping stone to the next, so do your very best to learn from each job and respect it while you’re doing it. Give back to something or someone who needs a helping hand. And when you feel like your river isn’t flowing in the right direction, I hope you will muster the courage to change course, sooner than later.
Personal Brand Interview: Publicity Expert Melissa Cassera
Publicity is all about gaining 3rd party credibility. If you purchase an advertisement touting yourself as the “best organization expert” it doesn’t hold the same weight as if a magazine editor or TV producer has you share regular advice with the audience as the expert on that topic.
