Analytics Ain’t Just for SEO Many times when I speak with business owners about analytics, the first statement that comes to mind is that analytics is for Search Engi…
How To Use YouTube to Build a Following for Your Business YouTube is often seen as the video site full of strange and wacky characters, up and coming musicians, comedy acts and just about anythin…
Why Social Media Matters To Your Business In my Brand-Yourself post last week I spoke about the benefits of using Twitter for your business. This week I wanted to discuss why soc…
Best of Social Networking: Top 5 This Week Here are the Top 5 This Week – @andywergedal Social Media, It is not who you know but how you know them! Are they real friends? Are th…
The Who, What, Why & How of Reputation and Relationships These days everyone wants to know just how they build their following and tribes, peeps too! The web revolution has produced some grea…
How Social Media Is an Extension of Your PR and Marketing Teams Marketing has changed – permanently. The old, traditional marketing and PR methods still work, thought not entirely on their own. Enter S…
10 Reasons to Use Twitter Every Day for Your Business If you own or have a vested interest in a business, you must develop alternative avenues to communicate with your target audience. Enter…
Social Media Etiquette for the Typically Sarcastic, Snarky or Rude Social media can be tricky at times for people who are constantly making sarcastic remarks, snarky comments, or are just plain rude to ev…
Zynga: “Connecting the World Through Games”…and Social Media As is evident from my Facebook feed, people are going crazy over FarmVille (I don’t understand why, but it’s become a fad nonetheless). …
Cover Letter Debate: How to Know When to Send One Job seekers who have received advice from others on how to get a job in this tight job market have likely heard the statement “make yours…
What Your Company Should Know Before Hiring A Social Media Analyst For most companies, social media is still an emerging platform. Yes, many brands are visible, however, while some brands are faster to t…
Interview with Hannah Gowans: How She Leveraged Twitter in Her Internship Hunt Some view Twitter as a disease. Many see it as a self-righteous and narcissistic method of communicating one’s daily activities. Hannah G…
Best of Branding: Top 5 This Week Here are the Top 5 This Week – @andywergedal Old ladies and College grads were the hot topics of the week. Read these articles that fe…
Zappos Booms with the Help of Social Media Social media is a powerful weapon for everyone, people and businesses alike. Though some use it to the point of their eventual demise, ot…
10 Ways to Accomplish Your Goals through Social Media No matter where you are in your work life–recent college graduate, mid career or closing in on retirement–“there’s s an app for that,” …