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Develop Your Personal Brand Strategy: 15 Must-Read Personal Branding Articles
Develop Your Personal Brand Strategy: 15 Must-Read Personal Branding Articles. When it comes to building a brand, there is rarely a “right” or “wrong” path that applies to all. Instead, it is likely a highly unique and personalized route that will lead you to success. With that said, allow me to provide an even wider range of viewpoints. Here are 15 recent personal branding articles from 15 great authors – some you might know, and some you might not.
Personal Brand Interview: Career-transition Expert Billie Sucher
Do a job because it’s right for you, not because someone else ‘picked’ it for you. Each job you hold is a stepping stone to the next, so do your very best to learn from each job and respect it while you’re doing it. Give back to something or someone who needs a helping hand. And when you feel like your river isn’t flowing in the right direction, I hope you will muster the courage to change course, sooner than later.
Personal Brand Interview: Publicity Expert Melissa Cassera
Publicity is all about gaining 3rd party credibility. If you purchase an advertisement touting yourself as the “best organization expert” it doesn’t hold the same weight as if a magazine editor or TV producer has you share regular advice with the audience as the expert on that topic.
Brand Yourself – How I Communicate Who I Am
Even if I am somewhat of a power user of social media, I still think that digital and printed media are secondary to the personal interaction. I bet most of you agrees with this, but even so I would still want to put emphasis on it, since it is very easy to rely on technology and not spend enough time on direct communication via either meetings, phone or video conference.
Personal Brand Management – How To Avoid a Negative Personal Brand on Twitter
Here’s a rule which you hopefully have picked up from this blog already: Don’t post something online, under your own name or pseudonym, that you wouldn’t feel comfortable saying in an interview. Because odds are, your interviewer will find what you say online, and you will be held accountable for it.
