Thanks to personal branding and the advent of web 2.0 the world is becoming flatter! Not literally of course, but between Facebook, Twitter, Myspace, LinkedIn, the world does seem a little closer every day. Anyone is really only TWO people away. This means that the 6 degrees of separation has now become 3 degrees. So if you want to meet someone, that means if your friends don’t know him, then your friend’s friend does and this is changing the way that we’re doing business!