SEO Your Personal Brand Online


Building your personal brand is one thing but if no one can find it your efforts have been fruitless.  While many people go about the right steps to build a personal brand they overlook what they need to do so that search engines can easily find and crawl their content.

Let’s start off with what Search Engine Optimization (SEO) is: the process of taking content that you produce and make it search engine friendly so that search engines like Google and Yahoo can crawl and index.

Every business needs to establish an online presence in order to grow and thrive in the current marketing landscape. While your company may be an expert in its field, search engine optimization (SEO) success takes time and experience that a local SEO agency in Davenport can provide.

So what makes search engine friendly content?  The answer is: content that you yourself would like to read or content that will benefit other people.  Search engines are not interested in indexing content that is written to fit their needs because they too are businesses.  They want to give their customers (web users) the best content that they can find.

Here are some basic tips that you can employ as you are producing content, whether it is on your blog, in an article that you are writing, or on your personal websites.

  1. Use Google’s Keyword Tool. Google has a great tool to help you figure out what keywords other people are competing for.  You should tailor your content to be for a specific keyword.  To help you figure out what keywords are obtainable use the keyword tool where you can track competition.
  2. Have good title.  Search engines put a lot of weight on the title of your article because they assume that your title is a good representation of your content.  Witty titles are not as effective online as they can mislead users and search engines.
  3. Use the keyword phrase as you see it. If you are competing for the keyword phrase “How to write a bio” you need to make sure that you use that phrase exactly as you see it. An established SEO company like SEO by Marketix Digital can help you with the right keywords to use.
  4. Keep new content coming. Search engines like to see sites that are regularly publishing new content because it shows that the site owners are invested and are putting more time into the site.  This will take some time on your part but will yield more readers in the long run. Using a Fake Address Generator such as seo tools centre can help you build links anywhere so check it out.
  5. Track your progress. Use a tool such as Google Analytics (FREE!) that will help you track the number of hits that you get to your site on a daily basis.  If you don’t track it then you will not be able to determine how your efforts are going.

Always keep in mind that SEO is not an overnight process.  As you build your personal brand it will take time.  Many experts say that you should not expect to see any of your efforts have an effect for 3-6 months.  After that you will start to see it pick up. Opting for organic SEO services can be a huge difference-maker in this process.

Keep at it and don’t give up.  Building a personal brand through search engine optimization is important and is a big step in increasing the visibility of your brand. Enter into a partnership with an SEO company like Victorious so they can help and guide you with this.


Add yours
  1. 1

    I love Google Analytics. I had no idea how many people were reading my blog. It also has been really helpful to see what people are most interesting in on my blog. I am going to have to look into using Google's Keyword Tools though. I didn't know it existed. I love the information that your blog provides. Keep up the good work.

  2. 2
    SEO Wanna Be

    Hi your post is amazing, It's incredible, I learned a lot about SEO and Man, this thing's getting better and better as I learn more about internet marketing. Also as part of my ongoing mission to find the absolute best tools to make money, this is without a doubt at the top of my list. Everything happened so fast!

  3. 3
    Trace Cohen

    Google Analytics is an amazingly powerful free product that allows anyone to get in-depth insight into who goes to your site. Using the Google Keywords we have been able to come up with a great list of SEO terms that after a few months really start to drive a lot of traffic to our site people searching in Google for a specific term and our blog coming up first. It is really easy to learn and implement once you do it a few times. The key part of SEO is patience as it takes a few months but really pays off in the end. It's a great skill to master

    Thank you for the compliment btw, we really appreciate it!

  4. 4
    SEO Company India

    Absolutely fact… Content is king in SEO.
    Usually when I read a blog post, I don't go thoroughly, I just read out the title of the post, heading of the post & summary of the post. But I tell you the content of this post is really interesting and I read it fully..
    Thanks a lot Mr. Trace Cohen

  5. 5
    Trace Cohen

    Content is all you have online to represent you! And I'm the same way as well, I love to skim articles, it's a side-affect of information overload! I'm happy to hear that you read the entire post, it really means a lot to us. We will continue to push out great content as long you as you continue to read it.

    Thank you for stopping by!

  6. 6
    Trace Cohen

    Thank you! SEO is such a powerful and free tool that most people are unaware of. It helps to get you found online by controlling what people find when they search for specific terms. It is a skill that you need to master and something that businesses will pay a lot of money for. In terms of internet marketing, SEO is king as you need your product or service to be found.

    Just remember that SEO is about patience and hard work as you need multiple articles around the specific phrase and it that it generally takes 3-6 months to see results. Good luck!

  7. 8
    Trace Cohen

    Yes! That's exactly what I want to hear. We will continue to write content on SEO and show you how to do it to improve your websites visibility. Please let us know though if you have any specific questions that we can answer in the mean time.

  8. 9
    Trace Cohen

    Yes! That's exactly what I want to hear. We will continue to write content on SEO and show you how to do it to improve your websites visibility. Please let us know though if you have any specific questions that we can answer in the mean time.

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