Build Your Personal Brand Online – Top 5 Reasons Why You Need A Personal Website


The internet contains uncounted amounts of information accessible at your very fingertips.  So why not make sure that it includes some information about your personal life as well?  Surely the internet must have enough space to fit you in there!  Although there is a cost for web hosting, the benefits of having a personal website largely outweighs the hosting rates, especially in the increasingly importance to maintain a positive presence in today’s digital culture.  Although your intentions to create may be for personal gain, it can naturally aid and promote your business ventures as well.

5 reasons why you need a personal website

Globalize your personal identity.

Capitalize on your web presence; always link your name with your work.  Create a virtual portrait and get your name thrown around on the always-busy platform of the world-wide-web.  Register for a domain with godaddy.com or register.com.  If potential employers take the time and effort to seek more information about you, make sure they can find you.  Streamline this task by having your domain name resemble your own name closely as possible.

Establish your work as a personal pride.

Show pride in yourself and your work.  Creating and maintaining a personal website shows that you have pride in the things that you do.  Showcase your work!  Potential employers can look at your work and immediately get the impression of high value, being worthy to be hosted on the website.

Separate yourself from the crowds of social-networking sites.

It is much more important to create a personal website rather than relying on your profile at a social networking website.  Separate yourself from the crowd and make your voice heard.  Idea-voicing is more effective on individualized platforms, customized to your own personal and business needs.  Impress potential employers – show that you are a serious working professional willing to go that extra mile.

Strengthen your business card.

Adding another channel for a potential employer to contact you will increase the occurrence of this happening.  Each outlet of contact information has its own advantages and it would be a mistake to assume providing the URL of a personal website would not do the same.  Hiring the professionals to build you a website enables potential employers to comfortably conduct passive research on yourself, instead of opting not to do so in reluctance of having to give a much more intrusive mode of communication ex. phone calls.

Be involved in the fastest growing community in the world.

Be a forward-thinker and hire website development services to establish yourself as an early adopter of this global trend.  Twice as many people are expected to have their own personal web space in the near future.  The growing importance of ORM and presence over traditional paper resumes cannot be emphasized enough.  It’s not far-fetched to claim that a personal website will soon become a modern necessity for any young graduates and professionals.

Yofred an industrial and interaction design major that likes to keep up to date with contemporary technology and media trends.  He enjoy staying connected with the always-changing “wired” culture and is obsessively willing to participate in and interpret the new ideas that emerge from the internet.

8 Comments

Add yours
  1. 2
    Jason Kirby

    Getting your name for your domain is key. I had to make a small sacrifice to get mine, I had to put a dash between my first and last name, but it paid off because I am the number one result on Google, Yahoo, and even Bing!

    The sooner you register yours the better and besides its only $10

  2. 3
    Trace Cohen

    @Christopher
    Thanks for the compliment and giving us your prospective on this.

    @Thomas
    Whenever someone needs to find more information about anything they Google it! If you don’t come up in Google then you don’t exist, which is why you need a personal domain.

    @Jason
    We know exactly how you feel about the domain, we had the same problem but we worked around it and make it work for us! Come up top three for “brand yourself” in every search engine!

  3. 4
    Barry Deutsch

    I agree that everyone should have a personal domain address with their name for future personal branding purposes. I do NOT recommend everyone build a website. My experience is that a blogging platform like wordpress is probably a better solution for the vast majority of people, particularly those engaged in job search. The blog platform can resemble a website and the content management capability without any technical html knowledge is extraordinary.

  4. 5
    Trace Cohen

    @Barry
    I to believe that everyone should have their personal domain for personal branding purposes. A website can be a daunting task to create, maintain and advocate; creating a blog is definitively a much better and simpler way to create a quick, easy and effective online presence. Who ever comes upon your site will not only get a better understand of who you are but also a more personal feel for how your write and interact with your community. No technical knowledge required 🙂

  5. 6
    JohnExley

    I agree 100% – having your own personal website, no matter your age or professional position, is becoming essential to succeed in today's business environment. After talking with my friend and colleague Pat Ambron last month, I realized the importance of creating your own website and immediately contacted a web designer friend of mine.

    I think it is a terrific way to control the message being communicated by your personal brand. I would add that a good tip once you have created your personal website is to include a link to it in your email signature so others can check it out.

    It would be great to learn more on how to use your personal website, how to set it up, etc. Mine is very basic, and I'm not sure where to take it in the future (especially given my inability to code and make changes to my site).

    Good stuff!

  6. 7
    Trace Cohen

    All it takes is a simple Web site to start building your personal brand and online presence. We started out with a blog and have evolved into a business because of the community we build and our loyal readers.

    When Patrick applied to intern for us, we came upon his personal Web site and subsequently his blog – which I might add was all on his resume for us to see. From this we got a better understand of who he was beyond his resume and what he could bring to the company.

    It can difficult though to create a personal Web site if you can't code. There are A LOT of sites out there though (like our own) that will help and assist you along the way to make it as easy as possible.

  7. 8
    Trace Cohen

    All it takes is a simple Web site to start building your personal brand and online presence. We started out with a blog and have evolved into a business because of the community we build and our loyal readers.

    When Patrick applied to intern for us, we came upon his personal Web site and subsequently his blog – which I might add was all on his resume for us to see. From this we got a better understand of who he was beyond his resume and what he could bring to the company.

    It can difficult though to create a personal Web site if you can't code. There are A LOT of sites out there though (like our own) that will help and assist you along the way to make it as easy as possible.

Comments are closed.