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A New Way for Personal Branding – Use Geolocation to Build Your Personal Brand

Geo tools present a new and exciting way for users to network, develop relationships, engage a customer base, and build a brand within a niche community or ecosystem. Building a brand reputation, recognition, or relationship takes time and touches. Customers want to do business with a brand which is recognizable and has a solid reputation built on recommendations from trusted sources like their own friends and family. And with your personal brand, geolocation and tagging tools are another new facet of the marketing and branding package that sets you apart from the rest.

4 Little Known Tools for Managing Your Personal Brand

Since reputation and the perception by contacts, clients, co-workers, and companies are so important, your online brand should be closely monitored so that you can quickly and immediately be alerted to any negative comments or perceptions. This will allow you to take action to clarify comments, concerns, or misrepresentations expressed or implied by others before they get out of control and permanently damage your brand. It can be a daunting task, but these tools are here to help:

Personal Brand Management – Are You Undermining Your Personal Brand Equity?

To maximize your personal brand equity, you must be 100% intentional about the image you project. Granted, it’s totally natural to become frustrated, and everyone feels the need to vent from time to time. When you’re in that spot, reach out to a friend or family member and talk (or IM, DM or SMS) through your complaints on a one-to-one basis–not a one-to-many basis. If you want to accelerate your success, focus on being consistent across all forums… from real world interactions to virtual world posts. In today’s connected world, the boundaries between work and personal are blurred to a greater extent than ever before.

Resume Preparation: Resume Writing for Communications Majors

Which goes first, my experience section or my education section? How about my high-school experiences, are these still relevant?

During the last two years I have been bombarded with these and similar questions from undergraduate students in one of the most prestigious communications schools in the country. Here are six tips on how to effectively create an academic resume for communications majors that will impress employers and help you land that coveted internship with the NBC Page Program or a position in Ogilvy & Mather’s Associates Program.

Personal Positioning: Start-up vs. Corporate World—My Decision

For anyone, job hunting can be stressful, overwhelming and difficult. For those actively searching for jobs now, opportunities are scarce and the first job that appears remotely related to an individual’s interests is normally as good of a choice as one can hope for. But if you’re one of the lucky few given the luxury of choosing between several options, how do you gauge which job offer is right for you? Here’s some criteria that I examined this past week, when I was pitting two job offers against each other:

Build A Social Media Resume Profile- How You Use LinkedIn Can Impact Your Job Search

LinkedIn is, by far, the number one social network geared strictly towards business professionals. While it is a great place to network, meet people, and find jobs, it is also your electronic resume. What users need to understand is that it is more than a business networking site. Your LinkedIn profile can go a long way towards giving you an edge in your job search. On the same note, it can also kill it if you aren’t using it correctly.