LeBron James’ Brand Takes on the Cavaliers in Cleveland Ever since the announcement was made in July that LeBron James would be leaving the Cleveland Cavaliers for the Miami Heat, his brand has taken a beating.
LeBron Shoots for the Ultimate Brand Personality The sports world is huge. So many stories, so little time. World Cup fever is still raging, but now one player sits center stage: LeB…
Dad’s Life Lessons Can Help Shape Your Brand Personality Our parents, believe it or not, actually do know what they’re talking about sometimes. As we grow up in adolescence, it seems that parent…
How Tim Burton’s Brand Personality Stands Out Tim Burton is known for the weird, wacky and unusual. Some may say he’s a creative genius. Others think he’s nothing short of strange…
Harry Potter and the Quest for Brand Personality Everyone works carefully to develop their brand personality, especially celebrities. But when developing your qualities and specialties, …